One of the questions I get asked most often is whether you have to spend a lot to look stylish. My answer? Absolutely not.While I appreciate a great investment piece, I also love finding affordable gems that look far more expensive than they are. And honestly, some of my favorite purchases each season are the unexpected finds that deliver incredible style without the hefty price tag.
With summer officially here, I thought it would be fun to round up 100 Things Under $100—from fashion and accessories to beauty, home, and a few delightful surprises. Whether you’re looking for a wardrobe refresh, a hostess gift, or simply something that brings a little joy to your day, there’s something here for everyone.
Proof that great style doesn’t have to come with a big price tag!
Butter yellow is the color of summer, and this cotton crewneck will be perfect for chilly nights.
A shell necklace that can bring new life to even your most tired white button down!

Mark and Graham Cabana Stripe Towel, $49
A beach or pool towel this plush and cute can make every dip in the water feel like a mini vacation.
A cute, slip on sandal with the teeniest lift when you want to feel fancier than a flip flop.

Shop the rest of our 100 under 100 edit below:
All of our recommendations are curated by Susan & the In The Groove editorial team. In some, but not all cases, we receive a small commission for leading you to what, how, and where to buy all this wonderful stuff.


