In The Groove
  • Shop
    • In The Groove Shop
    • Fashion
    • White Shirt Shop
    • Beauty
    • Lifestyle
    • Wellness
    • Groove Approved
  • Menopause Registry
  • Fashion
  • Beauty
  • Lifestyle
  • Wellness
I Did a Little Shopping in October…
Corduroy Is Cool Again. Who Knew?
The Statement Jackets That Can Change Everything
These Basics Are Anything But Basic
This Weeks Obsessions
What I Wore This Week… Sort Of
Sometimes You Just Want The Designer Look –...
The Best Trench Coats We’re Cinching This Fall
Things I Bought & Loved in September
Your Favorite Fall Loafers Just Got An Update

In The Groove

Inspiring Women To Own Their Age & Style

  • Shop
    • In The Groove Shop
    • Fashion
    • White Shirt Shop
    • Beauty
    • Lifestyle
    • Wellness
    • Groove Approved
  • Menopause Registry
  • Fashion
  • Beauty
  • Lifestyle
  • Wellness

SIGN UP

Stay In The Groove

Subscribe for good times.
We'll party like it’s 1979.

Beauty

Beauty Pie Is Beauty’s Best Kept Secret

The brand that has democratized luxury beauty.
by In The Groove February 10, 2022
Beauty Pie Is Beauty’s Best Kept Secret

Marcia Kilcore, the founder of Beauty Pie,  has disrupted the luxury beauty industry. She wanted to create a luxury beauty brand that was completely transparent to the consumer, which means great product at value pricing. Beauty Pie is the result! If you are a beauty junkie like me, this is a destination where you can go on a guilty-free spree. Beauty Pie is a direct-to-consumer membership model, which means you have to pay a fee (they have day passes!), but once you’re in – you won’t believe the prices. Or how much you love the product, whether it’s an enchanting eye palette or the perfect healthy hair shampoo.

Skincare 

We always start with the skin! Sometimes, that’s about going skin deep with vitamins.  Every morning, I have a glass of water with collagen powder, and Beauty Pie’s Collagen Super Powder also has Biotin and Vitamin C.  The Multivitamin Capsules and Vitamin D3 Supplement will have you glowing from the inside out. 

The Pure Cleanser will clean your skin without stripping it of essential oils or drying you out, and when it comes to moisturizing the Japanfusion Genius Lift Elixir, Super Healthy Skin Cream, and Healthy Double Oil Cleansing Balm are all favorites. 

There are certain sensitive parts of our bodies, like our eyes. The Anti-Wrinkle Eye Cream helps to hydrate and nourish that delicate under-eye skin. If, like Nora Ephron, you’re feeling bad about your neck then start slathering on some Re-Elastic Neck and Face Serum. The Anti-Aging Hand Serum is a good way to 

Never, ever forget your sunscreen! Their Ultralight Daily SPF 30 also works as a pore-blurring primer, which means your makeup will go on smoothly.

Makeup 

At the bare minimum, most days I have a little bit of concealer on, my brows done, and a healthy flush of color on my cheeks. Their Everyday Concealer is a superstar, with it’s creamy, buildable consistency and all-day staying power. Tinted Eyebrow Sculpting Gel makes fluffing and filling out your brows easier than ever. Fake that post-sun, post-workout pink-y glow with a could dabs of the Cream Blush. 

For the glamour girls, Push Your Luxe is a gorgeous eye palette for building out a high drama date night look. The Collagen Lip Oil is somewhere in between a plumping gloss and a lip balm, and we all the way love it. 

Hair 

Sometimes I have a hard time buying nice shampoo and conditioner, so luckily these are the same cost as your favorite drugstore haircare. But it’s so much better than that! The Strengthening Shampoo and Weightless Conditioner will get you some seriously good hair days. 

Use the code INTHEGROOVESENTME for $10 off, which also happens to be the cost of a day pass. Treat yourself!

Shop the rest of our Beauty Pie edit below:

All of our recommendations are curated by Susan & the In The Groove editorial team. In some, but not all cases, we receive a small commission for leading you to what, how and where to buy all this wonderful stuff.

0
Facebook Twitter Google + Pinterest Email
In The Groove

Related Posts

I Did a Little Shopping in October…

October 31, 2026

Things I Bought & Loved in September

October 10, 2026

5 Things I Would Buy Again

September 5, 2026

My Summer Beauty Routine, Simplified

July 23, 2026

Don’t Miss These Nordstrom Anniversary Sale Finds

July 19, 2026

It’s Finally Here! The Nordstrom Anniversary Sale Is...

July 16, 2026

100 Things Under $100 For Summer

June 13, 2026

Heavy Rotation: My May Favorites

May 29, 2026

A Mother’s Day Gift Guide Inspired By The...

April 23, 2026

What Bobbi Brown Can’t Live Without

April 18, 2026

Sign Up For Our Newsletter

Get In The Groove Instagram

Boo! #halloween #aging #agingwell #gettingolder Boo! 

#halloween #aging #agingwell #gettingolder
If you don’t know @soldout.nyc , now you do! Obses If you don’t know @soldout.nyc , now you do! Obsessed with this brand. Comment SHOP below to receive a DM with the link to this post on my LTK ⬇ https://liketk.it/6rcZo
 
#styletips #styletip #styleover50 #coolstyle #chicatyle
Comment POD, and we’ll send you the full episode. Comment POD, and we’ll send you the full episode. Throwing it back to this @sowhendoi podcast, where we’re joined by Marcy Dinkins and Lynn Williams, two women navigating dating after 50 following the loss of their husbands. Through very different journeys, they share what it’s really like to re-enter the dating world—awkward first dates, unexpected sparks, shifting identity, and the challenge of opening your heart again. We talk about confidence, independence, dating apps, and the reality of building a new life while honoring the one you had. If this resonates with you, we hope it serves as a reminder that you don’t have to rush, settle, or follow anyone else’s timeline when it comes to dating later in life.

#dating #datingover50 #relationships #aging #agingredefined

https://podcasts.apple.com/us/podcast/so-when-do-i-take-my-clothes-off/id1872500053?i=1000763656439
All fab! Comment SHOP below to receive a DM with t All fab! Comment SHOP below to receive a DM with the link to this post on my LTK ⬇ https://liketk.it/6r1ni

#boots #fallboots #fallsttle #styleover50
  • Facebook
  • Instagram
  • Twitter
  • Pinterest
  • Youtube
  • Tiktok
  • About Us
  • Contact Us
  • Advertise
  • Affiliate Disclosure

@2026 - In The Groove | Terms Of Service | Privacy Policy

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT