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Merit Beauty Helps Me Get Out The Door In 5 Minutes

It's easy, it's fast, and I always look like the best version of myself.
by Susan Feldman March 30, 2021
Merit Beauty Helps Me Get Out The Door In 5 Minutes

I know I say it a lot, but less is always more. Especially when it comes to makeup at our age! It can be tempting to think that anything we don’t like can be covered up with a little extra foundation, but usually the opposite is true. I want to use less products, spend less time applying them, and look like the best version of myself. That’s where Merit Beauty comes in.

Merit Beauty is a new green beauty brand from Katherine Power, the founder who’s also behind  Who What Wear, Versed, and Avaline Wines. Their philosophy is simple: green beauty can be luxurious and good for you. These are gorgeously designed, seriously luxe designs in line with a Tom Ford or Chanel. And they’re also designed to use as many ways as possible.

Cream blush is a must-have for women our age, because it gives you a dewy, moisturized look that you can’t get with powder. Merit’s Flush Balm cream blush is one of my new favorites. Raspberry Beret is a deep, plummy color I can’t get enough of right now.

It’s important to do your brows! Sometimes after menopause, your eyebrow hair thins out and you need a little extra help when it comes to framing your face. This gel pomade fluffs, fills out, and volumizes your brows for a perfect look every time.

Highlighting can seem like a younger generation thing, but it really does bring so much dimension and life into your face. Just a little bit of of this Glow Highlighting Balm on my cheekbones and nose makes me look like I just got back from vacation. 

Go ahead and watch my video all about showing you exactly how I get out of the door in 5 minutes with a fresh face thanks to my favorite Merit products and then scroll down a little bit further to shop the brand for yourself!

 

All of our recommendations are curated by Susan & the In The Groove editorial team. In some, but not all cases, we receive a small commission for leading you to what, how and where to buy all this wonderful stuff.

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Susan Feldman

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