In The Groove
  • Shop
    • In The Groove Shop
    • Fashion
    • -White Shirt Shop
    • Beauty
    • Lifestyle
    • Wellness
    • Groove Approved
  • Menopause Registry
  • Fashion
  • Beauty
  • Wellness
  • Lifestyle
The New Prep: The 5 Updated Pieces for...
The 10 Spring Accessories For A Timeless Wardrobe
On Cloud Sneakers Are Our Favorites For Work...
Spring White Jeans Are Here – And We...
The 30 Best Pairs Of Spring Loafers To...
How To Wear A Canadian Tuxedo
The Best Spring Dresses Make Easy Instant Outfits
8 Most Popular Myths About Face Oil, Debunked
30 Belts That Provide The Perfect Final Touch...
In Our Editors’ Carts: The 11 Things We’re...

In The Groove

Inspiring Women To Own Their Age & Style

  • Shop
    • In The Groove Shop
    • Fashion
    • -White Shirt Shop
    • Beauty
    • Lifestyle
    • Wellness
    • Groove Approved
  • Menopause Registry
  • Fashion
  • Beauty
  • Wellness
  • Lifestyle

SIGN UP

Stay In The Groove

Subscribe for good times.
We'll party like it’s 1979.

Lifestyle

The Best Bras For Women Over 50

We talked to an expert: Ra'el Cohen, co-founder of ThirdLove bras.
by In The Groove January 21, 2021
The Best Bras For Women Over 50
Your body changes as you get older, and suddenly things don’t sit exactly where they used to. There’s nothing wrong with it, we just have to be prepared. Just like you might have to change your go-to pair of denim or switch up your makeup routine, you need to change the way you think about your bras. We sat down and talked with the co-founder of ThirdLove, a direct to consumer bra company that’s making bra shopping a better experience. The right fit will make you feel sexy. Trust us, your boobs will thank us. 
Oh and they’ve given us a discount code: RMYK3TCEXZS3 will give you 20% off for first time customers.

Tell us a little bit about how ThirdLove was started.

Women are often given the choice between 2 terrible options when it comes to bras. Be sexy, or be comfortable. We created ThirdLove as a third option, where a woman wouldn’t need to choose and could have all that and more from a brand.

ThirdLove’s mission is to help women feel comfortable and confident in their everyday lives by offering high quality products that are built with their needs in mind. We have over 80 sizes, and invented half-cups so for many women this is the first time in their lives that they have a bra that actually fits.

Great products are one aspect, but taking the pain out of bra shopping is another. No one wants to go to the store and get measured in a cold dressing room (especially not during Covid!). Our online quiz helps women find their fit when it’s convenient for them and it only takes a few minutes.

If you’re still not sure which one is for you, here are the five best bras for women over 50:

  1. T-shirt Bra. It’s a versatile cup shape that works for most women and the microfiber helps smooth side and back bulge.
  2. Perfect Coverage Bra. Is great for women that want their breasts completely covered with minimal cleavage.
  3. Lounge or Wireless Bras. Many women like to sleep in a bra or wear a bra around the house, but want an option with no wires for more flexibility and comfort.
  4. Lace Plunge. Some women think it’s not for them, but it’s actually one of our most popular across age groups due to the smooth lace and coverage.
  5. Strapless.  Many think it’s just for strapless clothing but it’s also a necessity for sleeved styles that have square or boat necklines. 

How do you find the best fit and the best size?

There are 2 equally important factors that determine a great fit; finding the right size and the right style. Certain cup types are more flattering on some women than others, so finding the style that will flatter your shape is key. I recommend taking our Fit FinderⓇ Quiz, which over 18 million have used to date! Through a series of questions, we’re able to recreate the bra fitting experience virtually. In addition to recommending one of our 80 sizes, including half-cups, we’ll also recommend styles that will flatter your unique shape. 

 

Since our bodies are changing quite a bit now how often should you check your fit?

You know your body. Anytime you are experiencing a change is a good time to check in on your bra fit. It could be surgery, weight loss or gain, loss of breast density or just generally feeling uncomfortable in a fit that used to feel fine. 

 

What can you do about back fat?

All bras are not created equal. Look for styles that have double or triple layers of fabric on the back. Check for a wider hook and eye, which usually means the back will be wider. Skip styles that have exposed elastic as that often digs into the skin. Try our Classic T-Shirt or Perfect Coverage. The elastic is sandwiched in between fabric to prevent dig in.

 

What is the best way to get a smooth look?

Getting a bra that fits! If you’re wearing the wrong size or wearing a bra style that’s too skimpy, you’ll never have the coverage and smoothing effect that you crave. If you’re under a D cup, a full coverage lounge bra might do the trick, but if you need more support, a wired bra with a smoothing back is the best option. We’re launching our Full Coverage Lounge Bra next month!

 

Is there a way to wear a wireless bra and get support?

Yes, our Pima Cotton Wireless gives support similar to a wired bra but it’s important to know it will never be exactly the same as a wired bra. For example, depending on the breast shape and size, your breast may spread out a bit more when not wearing a wire. It all depends on what your priority is.

 

We also have a question about post-cancer bras. What should we wear?

It’s often recommended for a year post surgery to not wear a wired bra, and sometimes even longer than that. While we don’t offer bras that hold prosthetics yet, we currently have our Pima Cotton Wireless and are launching a collection of wireless, no seam lounge bras that are perfect for post surgery.

 

Shop our favorite ThirdLove bras below:

All of our recommendations are curated by Susan & the In The Groove editorial team. In some, but not all cases, we receive a small commission for leading you to what, how and where to buy all this wonderful stuff.

0
Facebook Twitter Google + Pinterest Email
In The Groove

Related Posts

The Best Books To Curl Up With This...

January 10, 2023

The Self-Care Rituals We’re Practicing To Kick Off...

January 7, 2023

The 2023 Valentine’s Guy Gift Guide Is Here

January 27, 2023

The Most Giftable Coffee Table Books For Last...

December 15, 2022

The Under $50 Gift Guide

November 23, 2022

The Guys Gift Guide Is Here To Make...

November 26, 2022

Our Under $100 Gift Guide Is Here To...

November 23, 2022

The 2022 Cozy Gift Guide Will Keep You...

November 29, 2022

Put A Monogram On It: Our 2022 Monogrammed...

November 8, 2022

The 2022 Girlfriend’s Gift Guide Is Here!

November 22, 2022

Life Is Good

Sign Up For Our Newsletter

Stay In The Groove

Subscribe for good times.
We'll party like it’s 1979.

Follow Us On Instagram

Whose child/younger co-worker/niece has told you t Whose child/younger co-worker/niece has told you this? 😂
We’re in this together. #aging #agingunfiltered We’re in this together.

#aging #agingunfiltered #proage #gettingolder #womenover50
The strength of aging. 🔥 The strength of aging. 🔥
@levis 501s are arguably America’s greatest cont @levis 501s are arguably America’s greatest contribution to fashion. Whether you pair them with stilettos or sandals, a tee or a blouse, you know you’ll always look good. Head to the link in our bio to shop our favorites. 

https://liketk.it/44WQt

#levis #501levis #501s #denimstyle #denim #styleover50
  • Facebook
  • Instagram
  • Twitter
  • Pinterest
  • Youtube
  • Tiktok
  • About Us
  • Contact Us
  • Advertise
  • Affiliate Disclosure

@2022 - In The Groove | Terms Of Service | Privacy Policy

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT